Telematics can provide incredible information to fleet managers about the productivity and safety of their drivers and fleet. Telematics that incorporates machine learning or artificial intelligence (AI) can even help fleet managers predict and make impactful business decisions.
Since there are so many datasets available for fleet managers, implementing some best practices will help you maximize the functionality of your telematics systems and engage in useful data management.
Here are some telematics dos and don’ts to help fleet managers stay on track.
About the Author
Kurt Wyman is Vice President, Sales and General Manager, North America at Teletrac Navman
Focus on driver safety by implementing a driver coaching system and rewarding good performance
Data collected from telematics can provide important information on driver behavior. This information can highlight both positive and negative patterns using AI and predictive analytics and suggest changes that need to be made. Fleet managers will want to discuss these suggested changes with drivers to reduce losses and increase road safety. A driver coaching program is a great way to facilitate discussions about road safety and expressed expectations, and the program should incorporate both written and verbal communication.
In addition, it will be important to recognize drivers who adopt safe driving behavior and to ensure that they are rewarded (whether it is a cash bonus, a gift card, etc.). This will boost performance and demonstrate that the company values the actions of each individual driver. This can help reduce driver turnover, but more importantly, decrease the risks associated with bad driving.
Monitor collected data regularly and take corrective action in a timely manner
By continuously monitoring the data collected by your telematics system, you will more easily be able to spot important trends or potential future problems in productivity or safety. Plus, by staying on top of the information, you demonstrate that the company takes driver safety and performance, as well as the driver coaching program, seriously.
Frequent monitoring also allows companies to maintain top-notch customer service, as having this detailed information on productivity and vehicle conditions can enable managers to anticipate, plan and prevent any foreseeable fleet-related issues. which could impact delivery completion rates throughout the supply chain.
As such, if worrying trends arise, act in a timely manner – don’t wait until the end of the week or month to receive the generated Telematics Data Report to resolve the issues. Take advantage of real-time information provided by current telematics systems, as these immediate data points can be proactively used to resolve issues related to fuel consumption, routing, delivery delays and even inconsistencies with the time spent on sites.
In addition, the new systems allow you to customize your notification preferences. By setting up personalized alerts in your telematics system, you can be notified in real time when problems arise and resolve them before the problem persists long enough to increasingly affect your bottom line or the safety of your employees.
Define and clearly communicate the key indicators you want to monitor
Pay attention to details, but avoid obsessing over every small set of data. Telematics can provide fleet managers with a large amount of data, so having goals and an overall operational plan is imperative. This could include benchmarks for operator productivity and efficiency, safety, fleet maintenance, and any other business-related goals. By highlighting the data that makes sense for your relevant goals, it will allow you to adjust and make decisions that move the needle significantly for your defined criteria.
In addition, be intentional with your internal communication plan and be transparent in sharing with employees the key performance indicators that will be measured when they are hired. Ask managers and team leaders to set clear expectations for productivity and safety up front. Fleet managers can gain driver buy-in to safety coaching programs and performance reviews by constantly communicating with employees and establishing an efficient and easy system for employees to provide feedback, address concerns and answer questions.
Another communication approach would be to start small and focus only on the most impactful actions at the start. Tracking only important data points – such as idling rates, delivery times, and basic driving behaviors – can prevent drivers from feeling overwhelmed and heavily watched when adopting a new one. telematics system, and fleet managers can expand the initial list of actions tracked over time. sure.
Not to do
Rely on telematics like alone way to assess employees and identify bad drivers
Yes, it is important to carefully analyze the data collected, but do not use it as only form of driver evaluation. This could lead to mistrust between managers and employees. There may have been extenuating circumstances, such as traffic delays or road accidents, which resulted in reduced driver efficiency, so be sure to review the big picture before tagging anyone. ‘one like a bad driver. As stated in the “Dos”, a holistic approach to employee evaluation is anchored in open communication. By talking to customers, colleagues and, most importantly, the driver in question, you will get a more accurate picture of an employee’s performance.
Use telematics to micromanage or scare drivers
No one wants to feel like they’re always being watched. It can simply cause additional stress and anxiety regarding driver performance. In addition, do not report all events that could be interpreted as unsafe, such as one-off instances of rolling stop, acceleration or climb and similar events. This could potentially lead to “spamming” the driver and not only minimizing the efficiency of the telematics system, but creating tension between employees and managers. Instead, focus on worrying behaviors or dangerous driving events rather than one-off events.
Monitor live streams anytime
While streaming footage is incredibly useful for playing back crashes or incidents, it’s not an ideal tool for casual monitoring. While smart dashboard cameras can capture every minute of driving time, recordings are only activated and saved when triggered by an incident or anomaly. As such, there is no need to watch live feeds from your drivers, as all important driving events are captured using artificial intelligence technology.
Telematics has a lot to offer fleet managers and adhering to best practices will help them get the most out of their systems. From driver coaching and safety programs to productivity monitoring and business referrals, telematics can provide insight into almost any area of fleet management. Intelligent data management and enforcement will help fleet managers maximize the functionality of their systems. By tracking the dos and don’ts, telematics will drive fleet managers to success.